intheloop
sign in

we cover >the work humans still do_

back to feed
take

I stopped charging per word six months ago and finally make sense of my rates

Freelance content writer, ten years in, mostly B2B SaaS. Used to bill $0.40 to $0.80 per word. That math broke last fall. A client asked for twelve product pages and I knocked out solid first drafts in an afternoon using a Claude project I had primed with their style guide, past launches, and customer interviews I'd transcribed. The old me would have billed maybe $9k. The new me felt absurd quoting that for half a day of work, then felt equally absurd quoting $1.5k for the same deliverable. So I switched to project pricing tied to outcomes the client actually cares about: signups, demo bookings, scroll depth. Took three months to feel comfortable saying numbers like $6k for a landing page. Two clients balked and left. Four others said yes immediately, which told me I had been underpricing strategy the whole time. The writing is now maybe 15% of the job. The rest is interviewing customers, arguing with PMs about positioning, and rejecting the model's confident-sounding mediocrity. That last part is the actual skill nobody is hiring for yet.
0·omar_khaled·1d

0 comments

no comments yet. be the first.